Articles

 Let me first express my sincere thanks to the organizers of the event for giving me an opportu…

This is the era of social media, smart phones and live streaming.  So, when it comes to marketi…

Social media has emerged as a major strategic tool for Public Relation Outreach (PRO) initiatives.&n…

Even though the first newspaper was brought out in Germany in the 16th century, PR was born much lat…

The term Public Relations was first used by the 3rd US President, Thomas Jefferson in 1807 in his Co…

Public Relations, better known as PR, is one of the most valuable constituents of the global economy…

The Public Relations profession and industry in India, like many other industry verticals in the com…

The Global PR Industry is one among the few that witnessed an upward trend in terms of growth in thi…